1. Explain how the influences of mass media extends beyond what we know to include how we relate to the social world.
The influence of mass media which also called as mass effects, it affect how people and audiences think and behave.Mass media used agenda setting, the usage of making what people should think about, but not what to think.Media would not cover the truth and the nature of news and messages especially political issues.They tried to shape up people's mind to make people feel and see on what they wish.
2.Fill in the elements of the 'media and the social world'model below and briefly and explain how they relate to each other. ( blank version of the model )
I have no idea on this.
Basically, media also known as medium. Nowadays, we uses medium such as television,radio,magazines and newspaper to gain information and entertain ourselves in daily life.Social world involves social networking such as Facebook, Twitter, Tumblr, Myspace and etc.People able to know each other through social networking world no matter how far the distance was .It also known as social tools to make us connect emotionally but not physically.
3.How does the presence of media affect your life ? How would it be different without the mass media ?
Media plays an important role in our daily lives. We could gather informations, knowledge and news through the usage of media.However, we will spend much more time on medias such as televisions, internet and mobile phone rather than communicate and interact with our families and friends. It will be huge different without the presence of mass media. We could not quickly know and get the information in the first second after news happened. Life would be dull without internet for entertainment and socialization with people throughout the world.
4.Overall, do you think the growing presence of mass media in our lives is a positive or negative development? why ?
I feel that the growing presence of mass media in our lives is a positive development. Mass media such as television, newspapers, and radio carry messages quickly to large,scattered, and heterogeneous audiences.Nowadays,people can read free news through online newspapers, online magazines and socialization network such as youtube, facebook and more.In any discussion of mass media, we must include advertising.Advertising purchase time and space in print and electronic media to promote products and services and also create awareness to the public on certain issues.
5.How do you think the presence of television has changed family life ? Do you think the spread of internet will have similar effect?
I feel that the presence of television has changed family life. Nowadays, people used to spend more time on mass media especially on television.Family members will gathered and watch television channels, drama and series together,such as the badminton final match Lee Chong Wei and Lin Dan. Most of them would just gathered and supported our Malaysia player. This could strengthen the relationship between one another. The development of internet brings the different impact.This is because the internet is more to an individual activity.You not able to share the same computer with your family members at the same time. The spread of internet makes people less sociable and interactive.
6.What do you think is the most significant media development in your lifetime?Why ?
Internet.I knew the first internet is connected using phone lines in house which called as Jaring. Then,it developed using modem, cable, broadband and wifi now.Through internet,we could get more informations and news through website such as google and yahoo.Entertainment and socialization such as facebook, twitter,youtube and blogs also can be found through internet.